When it comes to building a high-performing online store, most themes fall into two categories—either they’re bloated with flashy design that slows everything down, or they’re so minimal that your shop looks generic and forgettable. The Oxygen WooCommerce Theme by Laborator finds a sweet spot right in the middle.
It’s sleek but conversion-focused. Lightweight yet feature-rich. And while it’s designed specifically for WooCommerce, it offers enough customization and flexibility to suit brands in fashion, lifestyle, electronics, cosmetics, or even niche products.
In this in-depth review, we’ll explore what makes the Oxygen theme a go-to choice for serious eCommerce brands, the features that set it apart from generic WooCommerce themes, and whether it’s the right theme to power your next (or current) online store.
What Is the Oxygen Theme?
Oxygen is a premium WooCommerce WordPress theme built from the ground up to deliver a modern shopping experience without unnecessary clutter.
Designed by Laborator, the team behind other successful themes like Kalium and Aurum, Oxygen focuses entirely on enhancing the WooCommerce experience, with:
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Clean layouts
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Smart product filtering
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Built-in performance optimization
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Responsive design across all devices
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Seamless compatibility with popular plugins
It’s available on ThemeForest, with regular updates, extensive documentation, and over 5,000+ satisfied customers as of writing.
Who Should Use Oxygen?
Oxygen is perfect for anyone running a WooCommerce store who wants:
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A fast-loading and responsive theme
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Clean, modern design with high UX standards
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Smart product filtering and navigation
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Smooth integration with Elementor or WPBakery
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A theme that looks good out of the box but still offers customization
Whether you’re running a minimalist fashion brand, a skincare eCommerce store, or a multi-category gadget shop, Oxygen gives you the tools to present your products professionally and efficiently.
Key Features of the Oxygen WooCommerce Theme
Let’s walk through the features that make Oxygen stand out among WooCommerce-focused themes.
1. Built Specifically for WooCommerce
Oxygen isn’t a general-purpose theme with WooCommerce slapped on. It’s a theme designed for WooCommerce from the start, meaning:
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Product grids, carts, and checkout pages are fully optimized
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Performance is prioritized (no unnecessary scripts)
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All customizations are tailored to store UX
This ensures your shop loads faster, looks cleaner, and converts better.
2. Live Customizer With Real-Time Changes
Oxygen leverages the WordPress Live Customizer, allowing you to:
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Adjust layouts
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Change fonts and colors
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Control spacing, buttons, and headers
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Preview changes in real-time
You don’t have to reload or guess what your design tweaks look like. Every setting is intuitive and immediate.
It’s perfect for non-developers who want control without coding.
3. Unique Product Filtering System
One of the best features of Oxygen is its smart AJAX-powered filtering system.
Your customers can filter products by:
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Category
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Price
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Size
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Color
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Brand
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Custom attributes
This happens instantly, without a page reload—creating a seamless experience that keeps shoppers engaged.
The filter design is clean and mobile-friendly, ensuring conversions don’t drop on smaller screens.
4. Multiple Product Grid Styles and Layouts
With Oxygen, you can showcase your products in various formats:
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Standard grid
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Masonry layout
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Sidebar with filters
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Full-width galleries
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Simple or extended product cards
Each layout is optimized for visual clarity and engagement. You can also control how many products appear per row or page.
This flexibility allows your store to feel on-brand—whether you’re minimalist or bold.
5. Beautiful Hover Effects and Quick Views
Product hover interactions are subtle but powerful. You can enable:
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Image swaps
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Zoom on hover
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Add-to-cart buttons
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Quick view popups
This reduces the number of clicks required to shop, while also improving user experience.
Customers can view product details, variants, and images without leaving the current page—minimizing friction and boosting conversions.
6. Integrated Mini Cart and Sticky Header
Oxygen includes a built-in floating cart drawer and sticky header, both of which improve usability.
Customers can:
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Add items to cart
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View subtotal
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Checkout quickly
The sticky header ensures that navigation is always accessible—especially on long-scroll product listings or mobile devices.
You can customize the mini cart style and choose between a slide-in drawer or a dropdown style.
7. High-Performance Optimization
Speed is critical for eCommerce, and Oxygen was designed with that in mind.
It includes:
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Minified CSS and JS files
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Lazy loading for images
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Optimized code structure
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Compatibility with performance plugins like WP Rocket or Autoptimize
The result is a WooCommerce store that scores well in Google PageSpeed, loads fast, and reduces cart abandonment caused by delays.
8. Elementor and WPBakery Compatibility
If you prefer building pages visually, Oxygen supports both:
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Elementor
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WPBakery Page Builder
You can use these tools to create:
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Sale event announcements
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Custom homepage sections
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Branded content blocks
The theme includes pre-built sections and templates that work well with both builders, so you don’t have to start from scratch.
9. One-Click Demo Import
Don’t want to spend hours setting up your store?
Oxygen includes several ready-made demos, all available for one-click import. These demos cover:
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Fashion stores
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Minimal product shops
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Multipurpose store layouts
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Lifestyle and accessories
You can import demo content, tweak colors and fonts, and have a professional-looking store live within the same day.
10. Responsive and Retina Ready Design
Every page, grid, and UI element in Oxygen is fully responsive.
On mobile:
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Navigation remains smooth
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Filters and cart drawers work seamlessly
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Typography is readable
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Product images scale correctly
This ensures your mobile shoppers have the same smooth experience as desktop users, which is critical as mobile commerce continues to dominate.
Real-World Use Cases
Let’s explore how different businesses can benefit from using the Oxygen theme.
Case 1: Fashion Boutique Selling Apparel and Accessories
A boutique owner wants a sleek, minimalist website that:
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Loads fast on mobile
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Has beautiful product displays
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Includes color and size filters
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Shows hover image previews
With Oxygen, they can use a full-width grid layout, enable hover zoom, add a slide-in cart, and launch in hours using a pre-built fashion demo.
Case 2: Tech Accessories Store with a Growing Catalog
A brand selling headphones, chargers, and cases needs:
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Smart filtering for brands and features
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A sticky header with category menus
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Mobile-optimized cart and checkout
Oxygen handles large catalogs with ease, keeps navigation user-friendly, and supports bulk product imports from WooCommerce.
Case 3: Handcrafted Goods Seller Using Elementor
A solo creator uses Elementor and wants to:
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Build storytelling landing pages
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Use image-based category blocks
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Maintain fast site speed and SEO
Oxygen offers builder compatibility, beautiful typography, and minimalist design that lets products shine—without slowing things down.
Pros and Cons
Pros
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Built specifically for WooCommerce (not a general theme)
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Lightweight and performance-optimized
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Advanced product filtering built-in
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Easy to customize via the WordPress Customizer
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Supports Elementor and WPBakery
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One-click demo import saves time
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Great mobile experience and responsive layouts
Cons
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Not a multi-purpose theme—best for stores only
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Limited to the design style provided unless customized
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Requires WooCommerce knowledge to fully leverage
If you’re building a serious WooCommerce store, though, those limitations are more of a benefit than a drawback.
Pricing – Is It Worth It?
Oxygen is available on ThemeForest for a one-time fee of $59, which includes:
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Lifetime theme access
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6 months of premium support (extendable)
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All demo files and future updates
Compared to monthly SaaS tools or eCommerce templates with yearly subscriptions, this is a very affordable investment.
And since the theme performs so well out of the box, you may not even need additional design or dev help.
Final Verdict: Should You Use the Oxygen Theme?
If you’re serious about WooCommerce and want a clean, fast, conversion-optimized theme, Oxygen is an excellent choice.
It’s not bloated. It’s not overloaded with bells and whistles. Instead, it focuses on doing a few things extremely well:
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Fast product discovery
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Clean design
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Smooth shopping experience
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Easy customization
Whether you’re launching your first store or redesigning an existing WooCommerce site, Oxygen gives you the tools you need to look professional and sell effectively—without the headaches of overly complicated themes.
TL;DR Summary
Feature | Verdict |
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WooCommerce Support | Full integration and optimization |
Filtering & Navigation | Excellent AJAX filtering built-in |
Speed & Performance | Lightweight and fast |
Mobile Responsiveness | Smooth on all devices |
Page Builder Support | Elementor + WPBakery compatible |
Ease of Use | Simple, clean interface |
One-Click Demos | Yes, multiple ready-to-go designs |
Price | Affordable and fair |
Launch your WooCommerce store with confidence. Design smarter, load faster, and convert better—with a theme built just for that.