Store Credit – WordPress Plugin for WooCommerce Review

What Is the Store Credit Plugin for WooCommerce?

Store Credit Plugin is a premium WooCommerce plugin that allows you to issue virtual credits to customers. These credits act like money but can only be redeemed in your store. They are applied during checkout and deducted from the total order amount.

You can:

• Issue credit manually or automatically

• Allow full or partial redemptions

• Use credits as refunds

• Set expiration dates

• Offer gift certificates or promotions

• Track usage per customer

Instead of refunding cash or relying solely on coupons, you create a closed-loop value system that keeps money circulating within your store.

Why Offer Store Credit?

Traditional refunds reduce your bottom line. Coupons can feel impersonal or limited. Store Credit Plugin bridges the gap between these two—it gives value back to the customer while keeping the transaction inside your ecosystem.

Top benefits include:

• Reduced churn after refunds

• More repeat purchases

• Higher average order value (AOV)

• Enhanced loyalty and retention

• Easier handling of customer service situations

• Alternative payment method for loyal customers

• Versatile promotional tool (like gift cards and rewards)

Who Should Use this Plugin?

This plugin is ideal for:

• Ecommerce stores with frequent returns or exchanges

• Brands that want to offer gift cards or pre-paid value

• Businesses focused on loyalty and customer retention

• Stores running frequent promotions or incentives

• SaaS brands selling digital goods, courses, or services

If you want to protect revenue while keeping customers happy, Store Credit Plugin is your secret weapon.

Key Features of this Plugin

Let’s break down the most valuable features that make this plugin powerful and flexible.

1. Manual and Automatic Credit Issuance

Admins can:

• Issue store credit manually from the WordPress dashboard

• Add credit directly to customer accounts

• Email a store credit “voucher” or coupon code

• Create pre-defined store credit products (like $25 gift cards)

• Auto-issue credit in response to specific order actions

Use Case: A customer returns a $50 item. Instead of a cash refund, you issue $50 in store credit, keeping the revenue inside your store.

2. Customer Account Balance Management

Each customer has a visible store credit balance in their account dashboard. At checkout, if they have credit available, they can choose to:

• Apply full credit

• Apply partial credit

• Save credit for future use

Use Case: A returning customer sees they have $15 in store credit, which they apply to their next order—encouraging faster conversions.

3. Create Store Credit Products (Like Gift Cards)

You can create store credit products that customers can purchase for themselves or others. These can function like:

• Gift cards

• Prepaid balances

• Promotional codes

• Referral bonuses

Use Case: You sell $25, $50, and $100 store credit gift cards that customers buy as gifts for holidays or birthdays.

4. Apply Store Credit at Checkout

Customers can apply store credit during checkout using:

• A dedicated input field

• Automatic deduction from their balance

• One-click “Apply Credit” buttons

Use Case: A customer checks out and sees, “You have $10 in store credit. Would you like to apply it?” — reducing cart abandonment.

5. Store Credit Email Delivery

When you issue store credit, the plugin can automatically:

• Send an email to the customer

• Include the credit amount, expiration (if set), and usage instructions

• Brand the email with your logo and custom message

Use Case: A promotional campaign offers “Spend $100, get $10 store credit.” The plugin emails the credit voucher after the qualifying order is complete.

6. Partial and Full Credit Usage

Customers don’t have to use the full amount at once. If they:

• Spend less than their credit balance → remaining credit is saved

• Spend more than their credit balance → they pay the difference

Use Case: A customer with $40 in credit buys a $70 item. They pay $30 and retain zero balance.

7. Expiration and Usage Restrictions

You can:

• Set expiration dates (e.g., 30 days)

• Restrict usage to specific product categories

• Disable usage on discounted items

• Prevent combining with other coupons

Use Case: Offer time-sensitive $20 store credit for event attendees, valid only on new arrivals.

8. Dashboard Tracking and Reporting

Admins can:

• View customer credit balances

• Track credit usage history

• See who received or redeemed credits

• Generate reports for promotional ROI

Use Case: Your marketing team tracks redemption rates of store credit offered during Black Friday.

9. Supports Guest Checkout (Optional)

Want to offer credit to non-registered users? You can:

• Generate store credit codes (like coupons)

• Allow usage without account registration

• Encourage registration by offering credit as signup bonus

Use Case: Run a campaign that says, “Sign up and get $5 store credit—no purchase required!”

10. Seamless Integration with WooCommerce

The plugin integrates cleanly with:

• WooCommerce core checkout and account pages

• WooCommerce Subscriptions

• WooCommerce Memberships

• Email templates and hooks

• Most major WooCommerce-compatible themes

Use Case: Works out-of-the-box without custom coding. You can issue credit, apply it, and track it—all from the admin panel.

Store Credit Real-World Use Cases

Let’s explore how WooCommerce stores are using Store Credit Plugin to increase engagement and protect revenue.

 Apparel Brand

Problem: Too many returns were affecting profit margins.

Solution: Started offering store credit instead of full refunds for returned items.

Result: 50% of customers accepted store credit and made another purchase within 30 days.

 Skincare Brand

Problem: Customers were churning after single purchases.

Solution: Created a loyalty program where every $100 spent earns $10 in store credit.

Result: Repeat purchases increased by 23% and customer lifetime value improved.

 Online Course Platform

Problem: Users were abandoning carts during sales.

Solution: Offered $15 store credit on the next purchase after any order during the promotion.

Result: Boosted immediate conversions and repeat traffic for upcoming launches.

 Gift Store

Problem: No existing gift card system in WooCommerce.

Solution: Used Store Credit plugin to create giftable credit products with branded email delivery.

Result: $5,000 in gift card sales during the holiday season with zero development cost.

Store Credit Pros and Cons

 Pros:

• Saves revenue on refunds

• Boosts loyalty and repeat sales

• Easy to use and configure

• Offers flexible gifting and promotions

• Integrates smoothly with WooCommerce

• Supports account balance and checkout usage

• Increases average order value

• Reduces reliance on coupons

 Cons:

• No native QR or printable gift card format

• May need styling tweaks for branded checkout flow

• No built-in loyalty points conversion (use with Points & Rewards plugin)

• Guest user credit can be less traceable than account-based

Still, for its price and flexibility, Store Credit Plugin is a must-have retention tool.

Store Credit Pricing

The Store Credit plugin is available via WooCommerce.com:

• Price: $79/year for a single-site license

• Includes:

  • 1 year of updates

  • 1 year of support

  • 30-day money-back guarantee

Agency and multi-site licenses are available at higher tiers.

Store Credit Set Up

1. Purchase and install the plugin

2. Go to WooCommerce → Store Credit

3. Create new store credit rules:

   • Issue manually by email

   • Create a store credit product

   • Auto-apply credit after qualifying orders

4. Customize email templates (optional)

5. Enable checkout options for customers to apply credit

6. Set expiration rules or restrictions (if needed)

7. Monitor usage from the dashboard

8. Start using credits as refunds or rewards

Click here to get Store Credit Plugin for WooCommerce now!