If you’re looking to build a digital marketplace to sell ebooks, software, plugins, stock photos, or any digital products, you need a specialized platform that can handle digital downloads efficiently. While WooCommerce is great for physical goods, Easy Digital Downloads (EDD) is the gold standard for selling digital products. This is where Olam – Easy Digital Downloads Marketplace WordPress Theme comes into play.
Olam is a feature-rich WordPress theme designed specifically to help you build an online marketplace or single-vendor store for digital products using the power of EDD. Whether you’re a solo creator or planning to run a multi-vendor digital marketplace like Envato, Olam WordPress theme provides the right tools and design elements to get you started.
In this comprehensive review, we’ll dive into Olam’s features, customization options, and why it’s one of the best themes for digital product stores.
What is Olam?
Olam is a premium WordPress theme developed by WebNots, specifically built for digital marketplaces and online stores that sell downloadable products. It seamlessly integrates with Easy Digital Downloads (EDD) and its popular extensions, making it easy to create a functional and beautiful storefront for digital goods.
Olam WordPress theme is designed to cater to:
-
Single-vendor digital product stores
-
Multi-vendor digital marketplaces
-
Software, themes, and plugins sellers
-
Stock photography and video marketplaces
-
Ebook, music, and creative asset sellers
Its focus is on digital commerce, ensuring features like licensing, customer accounts, vendor management, and product showcases work flawlessly.
Key Features of Olam – EDD Marketplace WordPress Theme
1. Seamless Easy Digital Downloads Integration
At its core, Olam WordPress theme is built for Easy Digital Downloads, providing:
-
Product listings & grids optimized for digital goods
-
Product pages with detailed descriptions, galleries, and download links
-
Cart & checkout functionality tailored for digital transactions
-
Customer account management for downloads & licenses
Olam WordPress theme works seamlessly with EDD’s extensions, including:
-
EDD Frontend Submissions (FES) for vendor submissions
-
EDD Commissions for vendor payouts
-
EDD Recurring Payments for subscriptions
This makes Olam perfect for building a digital product marketplace.
2. Multi-Vendor Marketplace Functionality
Olam WordPress theme fully supports EDD Frontend Submissions (FES), allowing multiple vendors to:
-
Register and create seller profiles
-
Upload and manage their own digital products
-
Track sales, earnings, and commissions
-
Receive payouts through EDD Commissions
Admin can manage vendor approvals, product submissions, and commission structures, making it easy to scale into a full-fledged marketplace.
3. Product Page Customization in Olam
Olam WordPress theme provides beautifully designed product pages with:
-
Featured product images & galleries
-
Detailed descriptions with tabs for specifications
-
Customer reviews & ratings
-
Related products to increase cross-selling
-
Call-to-action purchase buttons
You can also showcase licensing details, usage instructions, and preview files for downloadable products.
4. Elementor Page Builder Compatibility
Olam WordPress theme is compatible with Elementor, allowing you to:
-
Build custom homepages
-
Design landing pages for specific product categories
-
Create promotional banners and call-to-action sections
-
Customize vendor dashboards & info pages
Elementor’s drag-and-drop interface makes it easy for beginners and advanced users to create stunning layouts.
5. Vendor & Author Profiles
For marketplaces, showcasing vendor credibility is essential. Olam WordPress theme includes:
-
Vendor profile pages with bio, logo, and social links
-
Vendor-specific product listings
-
Vendor sales statistics (with EDD extensions)
-
Customizable author widgets for sidebars
This builds trust and helps customers explore products by specific vendors.
6. Advanced Product Filtering & Search
Olam WordPress theme offers robust product filtering options:
-
Filter by categories, tags, and attributes
-
AJAX-powered live search functionality
-
Sorting options for popularity, ratings, and latest products
-
Grid & list view toggles for product archives
These features enhance user experience and make product discovery easier.
7. Blogging Capabilities for Content Marketing
Olam WordPress theme includes clean and modern blog layouts to publish:
-
Tutorials & guides
-
Product reviews
-
Company updates & news
-
SEO-optimized content for organic traffic
Content marketing through blogs helps drive traffic to your marketplace and establish domain authority.
8. WooCommerce Compatibility (Optional)
While EDD is the primary plugin, Olam WordPress theme also supports WooCommerce, giving you the flexibility to:
-
Sell physical products alongside digital downloads
-
Manage shipping options
-
Utilize WooCommerce payment gateways
This hybrid capability is useful for sellers offering both digital and physical merchandise.
9. Optimized for Speed & Performance
Olam WordPress theme is designed to ensure fast-loading pages with:
-
Lightweight, clean code
-
Optimized CSS and JavaScript assets
-
Compatibility with caching plugins (e.g., WP Rocket, W3 Total Cache)
-
Lazy loading for images & product previews
Performance is crucial for improving user experience and search engine rankings.
10. SEO-Ready Architecture
Olam WordPress theme follows SEO best practices:
-
Schema markup for products and reviews
-
SEO-friendly URL structures
-
Clean HTML5 semantic coding
-
Compatible with SEO plugins like Yoast SEO & Rank Math
These features help improve your marketplace’s visibility on search engines.
11. Responsive & Mobile-Optimized Design
Olam WordPress theme offers a fully responsive layout:
-
Optimized product grids for mobile
-
Mobile-friendly navigation & menus
-
Touch-friendly sliders and product carousels
-
Smooth scrolling & fast-loading pages on mobile devices
Given the rise in mobile shoppers, this ensures a seamless experience across devices.
12. One-Click Demo Import & Theme Customizer
Setting up Olam WordPress theme is straightforward with:
-
One-click demo import to replicate demo layouts quickly
-
Live customizer options to adjust colors, typography, layout styles
-
Custom widget areas for sidebars, footers, and homepage sections
No coding required for basic customization.
Benefits of Using Olam for Digital Product Marketplaces
Purpose-Built for Digital Downloads
Unlike multipurpose themes, Olam WordPress theme is crafted specifically for digital products, ensuring every feature serves a functional role for digital commerce.
Marketplace Ready with Vendor Support
With EDD Frontend Submissions and Commissions support, Olam makes it easy to manage multiple vendors and scale into a full digital marketplace.
Flexible Design with Elementor
Build custom pages, product showcases, and landing pages visually with Elementor without touching code.
Optimized for Performance & SEO
Lightweight design and SEO-optimized structure help you rank better and provide a smooth user experience.
Scalability for Single Stores & Large Marketplaces
Whether you’re a solo creator or aiming to build a platform like ThemeForest, Olam scales with your needs.
Olam vs Other Digital Marketplace Themes
Here’s how Olam compares to themes like Marketica, Mayosis, and Digital Download Pro:
Feature | Olam | Marketica | Mayosis | Digital Download Pro |
---|---|---|---|---|
EDD Integration | Yes | Yes | Yes | Yes |
Multi-Vendor Support | Yes | Yes | Yes | Limited |
Elementor Support | Yes | Limited | Yes | No |
Product Filtering | Advanced | Moderate | Advanced | Basic |
WooCommerce Support | Optional | Yes | Yes | No |
Performance Optimization | High | Moderate | Moderate | Moderate |
SEO Ready | Yes | Yes | Yes | Limited |
Pricing | Affordable | Moderate | Moderate | Budget |
While Marketica and Mayosis are strong competitors, Olam’s focus on simplicity, performance, and seamless EDD integration makes it a top choice for digital marketplaces.
Use Cases for Olam
This theme is perfect for:
-
Digital marketplaces selling themes, plugins, and templates
-
Stock photo and video asset platforms
-
E-book, music, and media download stores
-
Single-vendor shops selling digital downloads
-
SaaS businesses selling software licenses & updates
-
Creative asset marketplaces for graphics, fonts, and design resources
Pricing and Licensing of Olam
Olam WordPress theme is available on ThemeForest for $59, which includes:
-
Lifetime theme updates
-
6 months of premium support
-
Access to all demos and features
You can extend support to 12 months for an additional fee.
Pros and Cons of Olam
Pros:
-
Designed specifically for EDD-powered digital marketplaces
-
Supports multi-vendor functionality with FES & Commissions
-
Clean, user-friendly product layouts
-
Elementor compatible for flexible customization
-
SEO & performance optimized
-
WooCommerce support for hybrid stores
-
Simple setup with one-click demo import
-
Reliable updates and developer support
Cons:
-
Less suited for physical product-heavy stores
-
Requires EDD extensions for advanced marketplace features
-
Design focus is functional, not flashy (great for professional sites but may lack creative animations)
Final Verdict: Is Olam Worth It?
If you’re planning to build a digital product store or marketplace, Olam is one of the best WordPress themes for the job.
Its deep integration with Easy Digital Downloads, support for multi-vendor functionality, and lightweight, performance-optimized design make it an excellent choice for creators and entrepreneurs. Whether you’re a solo seller or building the next big digital marketplace, Olam WordPress theme provides all the essential tools to launch and grow your platform.
For its price, Olam WordPress theme offers premium value without unnecessary complexity.